With reports that Facebook Inc. is expected to rebrand as a metaverse company, the not-so-novel term has made its way into headlines around the world.
Technology news website The Verge reported Tuesday that the company, known for its social network and messaging platforms, will announce a new company name to better reflect its ambitions to build the metaverse.
The move comes as the California firm faces scrutiny from lawmakers over its platforms’ negative effects on users, spread of misinformation, and monopolistic tendencies.
“Facebook has plenty of reasons to want us to look at something else,” said Beth Coleman, a professor at the
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