Site icon WNews

Dupes offer cheap fashion to Canadians, but small businesses say they're paying the price

WNews Banner

The Current15:57Dupe culture: Why Gen Z is embracing fakes

Cash-strapped Canadians are on the hunt for “dupes” online, and influencers like Danielle Shaw are showing them just where to find them. 

Shaw posts all kinds of money-saving tips to her TikTok account, @canadiandealfinder, and realized her viewers were particularly interested in products that look and feel like big-name brand items at a fraction of the cost.

ADVERTISEMENT

“People just started asking like, ‘Hey, where did you get that? It looks like Lululemon.’ And I’m like, ‘Actually, I found it on Amazon Canada. And instead of paying $100, I paid $20,” the 31-year-old Calgary woman told

Donation

Help Support the Work of WNews

ADVERTISEMENT
Exit mobile version